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About Us

We Are Explorers is an Independent B Corp Media Company

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What's our deal?

We encourage Australians to live more adventurously and protect our natural world.

We do that as a B Corp digital publisher and content studio that connects brands with Australians through the lenses of adventure, travel, and conservation. We offer unrivalled access for brands wanting to connect with modern-day explorers with authenticity and impact.

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ish
We're a small team of
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+
With an Explorer Network of
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M
Aussies reached per month

Our Mission

We exist to make the outdoors accessible for everyone, celebrate the beauty of the natural world, and inspire fulfilling and adventurous lives in connection with nature. 

Media Partnerships

Content-driven and integrated media campaigns that position our clients smack-bang at the centre of Australia’s outdoor and nature seeking audience. Services include:

01.
Sponsored Editorial

Our team of travel writers create high-impact editorial based on authenticity and brought to life through soul-smacking visuals

02.
Branded Video Content

Great storytelling is a powerful beast. Well-executed video that’s geared for digital and social delivers narratives in an unrivalled way

03.
Podcast

The Explorer Podcast celebrates the humans within Australia & New Zealand's adventure and travel community

04.
Social Media Promotion

Facebook and Instagram are key distribution channels to reach our hyper-engaged audiences

05.
Landing Pages

Custom designed and immersive experiences on desktop and mobile to house broader content partnerships

06.
Competitions

Bespoke competitions and landing pages as lead generators

07.
Display Advertising

Variety of dynamic specs across our platform

08.
E-Newsletters

Sponsorship opportunities of our Weekly Round Up or fully co-branded ‘Solus Newsletter’ to 70,000+ subscribers

09.
Product Partnerships

We create limited-edition products to sell through the We Are Explorers merch store

Content Agency

We’re an award-winning content production company who work with the world’s bravest brands to create epic content. Services include:

01.
Film

From strategy to execution for digital, social, and TV. Our range of award-winning directors love bringing briefs to life

02.
Photography

We represent a network of world-class photographers all united by one mission – spread the power and excitement of travel

03.
Copywriting

As expert content writers within the travel and tourism space, we love creating SEO-propelled copy and blog posts with heart

04.
Original Films

We write and produce festival-winning short films and documentaries around adventure and conservation

Influencer Agency

We’ve built a community of the strongest influencers, creatives, talent, and storytellers in the travel and adventure space. Services include:

01.
Creative Social Strategy

Work closely with clients to devise industry-leading influencer campaigns based on insight and delivered with impact

02.
Talent Sourcing

We draw on the network we’ve built over the past 8 years to work with leading talent and creatives

03.
Influencer Programs

Regional and global campaigns including research, selection, management, distribution, and reporting

Experience Agency

We produce brand events across Australia & NZ that create high impact conversations with adventure seekers. Services include:

01.
Strategy & Consultation

We use our industry expertise, insights, and imagination to fuel ideas that align with client strategy

02.
Bespoke Activations

End-to-end event management that delivers unforgettable experiences with ROI at the core

03.
Content Capture

From video and stills to podcasts and livestreams, telling cross-format stories is our jam

Some of our Awards

Our History

Built from Passion

2010
Love, Peace and Bicycle Grease

Our founder Henry Brydon quits his job to ride his bicycle from England to Australia. The 38,000km journey takes 2 years to complete and changes the course of his life forever

2014
We Are Explorers is Born

Henry decides to call Sydney his home, and starts We Are Explorers to inspire others to live a life of adventure, regardless of how big or small.

2016
From Blog to Business

The site’s audience grows rapidly and within 18 months WAE becomes a fully-fledged digital publication with clients, staff and an exciting future ahead

2018
Explorer Studios

Our focus on premium content creation results in increasing requests for us to create directly for client’s own campaign - our content production agency Explorer Studios is born

2019
Crowdfunding!

Our community of readers buys a hectare of the land in the Daintree to protect it forever. This becomes the first of many crowdfunding campaigns including planting 8000 trees in the Snowies and replanting crayweed of the coast of Sydney (in total we’ve now raised over $100,000)

2020
BCorp Certified

Our mission is to use adventure as a vehicle to drive social and environmental change is cemented in the form of our BCorp certification. We’re almighty proud to use our business as a force for good.

2022
Award time

We’re awarded Travel Publication of the year at the Mumbrella Awards. How good!

Present
The Future Looks Bright

Positioning ourselves at the beating heart of outdoor culture in Australia during a moment in time where connection to and care for nature is non-negotiable….well, no pressure!

Learn More

Meet Our TEAM

Our Team is
the Difference
Our Chemistry is the Spark

Henry Brydon
Henry Brydon
Founder - Creative Director
Tim Ashelford
Tim Ashelford
Publisher
Amy Fairall
Amy Fairall
News & Features Editor
Sian Brain
Sian Brain
Senior Campaign Producer
Josh Fletcher
Josh Fletcher
Head of Sales & Partnerships
Anna Wall
Anna Wall
Head of Campaigns
Jack Brookes
Jack Brookes
Head of Social & Community
Julia Aebi
Julia Aebi
Sales & Partnerships Executive
Jessica Nehme
Jessica Nehme
Content Editor
Claire Dalton
Claire Dalton
Assistant Editor
Bella Borriello
Bella Borriello
Producer, Director DOP
Mischa Colley
Mischa Colley
Fractional CTO
About Us
Acknowledgement of Country

We acknowledge that this land on which we tread, whilst beautiful and revered by us, has even deeper layers of significance for its Traditional Owners; we pay our respects to elders past, present and emerging.

We Are Explorers is aware that the land is never truly being explored anew, given the ancient cultures that came before us who still call this land their home.

We believe business can be a force for good, so in 2020 we became a Certified B Corporation® after a rigorous assessment. We’re now part of a movement of companies committed to the highest environmental and social standards. We’re here to shake up the economy and work towards a better world, because change only happens when you make it. You in?
© COPYRIGHT 2024 WE ARE EXPLORERS